Waitlists that fill, cohorts that sell out and students who find you before the launch.
A course website with every course as a card showing its status, next cohort and a student result, your method in numbered steps and an Enrol button that captures the student in Clients, with the searches your students make won, reels and short video scripted for every launch and every enquiry answered within about a minute.
Course cards with status, cohort date and an Enrol button
Waitlist and enquiry sign-ups straight into Clients
Reels and launch video, scripted for approval
SarahCourses dashboardExample
Course enquiries142
Waitlist sign-ups310
Reels approved12
Courses live7
This week's work
Lesson clip on the first moduleZoe · TikTok & Reels CreatorWaiting for you
Spring cohort pagePriya · Content ManagerApproved
Reply to an enrolment enquiryElena · Lead & CRM ManagerWaiting for you
Your website
Websites built for online courses
Arthur builds your site around your business: your name, your colours, your photos and the pages a course business needs. These are 7 he has built for online courses, shown as a visitor sees them. Yours is next.
beacononlineacademy.com
Beacon Online AcademyCourses · example website
chapterone.com
Chapter OneCourses · example website
cohort.com
CohortCourses · example website
lanterncourses.com
Lantern CoursesCourses · example website
studiolearning.com
Studio LearningCourses · example website
syllabus.com
SyllabusCourses · example website
workbenchlearning.com
Workbench LearningCourses · example website
Built in
Courses, bookings and every enquiry, in one place
Every course business website comes with its own courses section you keep up to date in plain words, and every way a customer can reach you lands in Clients with Sarah's reply already drafted.
CoursesOn your website · Open · FullExample
Foundations of UX6 weeks · self-paced£290OpenEnquire
Portfolio sprint2 weeks · live£180FullEnquire
Mentoring pack4 calls£240OpenEnquire
Add, change or hide a course by telling Sarah, or edit it yourself; the website updates at once.
Book a callSent from the website, it lands on your calendar and in Clients with the person's details, ready for you to confirm.
Enquiry formsContact and enquiry forms create the lead in Clients the moment they are sent, with their source and what was asked.
Enquire on every courseA button on each course turns interest into an enquiry, tied to the course it came from.
The website chatbotAnswers from your own courses, hours and policies, and takes the visitor's details in conversation when they want to hear from you.
Comments on socialA comment that asks about price, dates or availability becomes a lead, and Sarah drafts the reply.
Then Sarah takes overA reply drafted within about a minute, sent when you approve it, and every morning a list of who to contact.
The challenge
What holds a course business back, and how we answer it
01
Launch week is the only week anyone hears from you
Three weeks of silence, then ten emails in five days, then silence again; the audience learns to tune out.
Nora sets a content rhythm between launches, Priya writes the lessons-in-public and Zoe shapes the reels; you approve a month at a time.
02
Students search the outcome, not the course name
"Learn to design a brand", "pass the exam in three months". The course page that speaks the outcome gets the student.
Nora maps the outcome-led searches and each course page is written to win them, with a student result on the card.
03
Waitlist names in four places
A spreadsheet, a form tool, DMs and an inbox, and nobody can say who is still interested when the cohort opens.
Every Enrol click and waitlist sign-up lands in Clients, Sarah drafts the reply within about a minute and your morning list shows who to message when the doors open.
The system
One platform, built around how a course business grows
Courses that sell themselves
Course cards with status chip, next cohort, a student quote and an Enrol button that creates the lead in Clients.
Something specific to your business? Write to us and a person answers.
Can students pay on the site?
No. The Enrol button sends an enrolment request with the student's details to Clients and you take payment through the course platform you already use. The site links to it; nothing connects between them.
Does this host the lessons?
No. The site sells the course and captures the student; the lessons live where they live today.
Who makes the video?
You film, or supply the footage; Chris writes the script and Zoe shapes the clip. Nothing publishes until you approve it.
Will it email my waitlist?
No message goes out on its own. Your waitlist sits in Clients and Sarah drafts the message when you ask, for your approval.
Several brands?
Growth runs three websites and businesses and Pro runs ten, each with its own courses and feed.
See it working for your course business, free for three days
Arthur builds your site, Sarah and her team start on the first month, and you approve every step. No card.